NEED A MARKETER WHO *GETS* IT?

Hi, I'm Petar

I DO STRATEGY. I DO CONTENT. I DO RESULTS.

Big ideas.
Clear plans.

I’m a T-shaped digital marketer who’s worked on creative campaigns for brands like HBO, Tuborg, and Nestlé. I build strategies that actually work and content that doesn’t suck.

What I Actually Do

Having played multiple roles, I excel in both B2B and B2C environments, embracing a versatile approach that transcends traditional titles.

Strategy

Plans that don’t collect dust.
Growth campaigns. Editorial calendars. Channel logic. Funnel vibes. Whatever you need.

Creative Direction

What to say, how to say it, and how to make it scroll-stopping.
Briefs. Moodboards. Reels. Memes. Magic.

Execution

Yes, I can also just do the thing.
Instagram? Done. TikTok? Yep. Spark AR filters? Been there.
Newsletter flows? Surprisingly yes.

Growth & Performance

Turning ideas into results without sounding like a spreadsheet. Channel expansion, UGC campaigns, influencer ops...

Take A Look

A small part of all the things I did. Brainstormings, designing, analytics, writings, strategies, you name it. Or, better yet, see it.

Tuborg ICE Cross Channel Launch

Healthpilot: Human-first social for an industry that isn’t.

Rollink: Luggage + UGC + 100k views

Teen Star Digital Reinvention

Bringing HBO Streaming to CEE Screens​

Who Cares About The Title?

Strategist. Content person. Social brain. I’ve been all of them, sometimes in the same week. I care less about the title, more about whether the work works.

What I Care About Besides The Job

I care about good coffee, better playlists, books with nice covers, and cities that don’t sleep. Pop culture, queer culture, and making space for both. And my dog, Severus, who has better hair than I do.

Send me a meme, see if we vibe.

Or you wanna talk? Sure. Click here.