Creative and Creator Mind  Founded and instituted the magazine brand teenstar.rs, directed strategic development of social media channels, acquiring over 150k followers and over 400k monthly page views through engaging viral content, including the series "Teen Talks" and "Teen Quiz," garnering over a million views on TikTok organically

Digital Marketing Manager Launched HBO GO streaming service in 6 European markets. Focused on ensuring steady conversion rate and continuous growth of subscribers by creating effective and captivating digital campaigns, analyzing their results, assessing against goals, and streamlining their efficiencies, while building and maintaining a strong digital media presence through content.

Social Media Consultancy Implemented and executed Sketch’s first Reel strategy on Instagram. Planning, implementing and monitoring social media strategy. Creating content plans, writing posts copy, finding ways to reach new leads via social media by utilizing new formats.

Digital Marketing Consultancy Orchestrated and executed a high-impact, data-driven multi-channel marketing strategy, driving substantial ROI, pioneered best practices across data funnels, lead lifecycles, and campaign journeys, optimizing conversion rates n a daily basis and determining optimal bids, target groups, and ideal advertising moments through data analysis and A/B tests