Digital Marketing Manager Launched HBO GO streaming service in 6 European markets. Focused on ensuring steady conversion rate and continuous growth of subscribers by creating effective and captivating digital campaigns, analyzing their results, assessing against goals, and streamlining their efficiencies, while building and maintaining a strong digital media presence through content.

Social Media Manager Implemented and executed Sketch’s first Reel strategy on Instagram. Planning, implementing and monitoring social media strategy. Creating content plans, writing posts copy, finding ways to reach new leads via social media by utilizing new formats.

Creative and Creator Mind  Founded and instituted the magazine brand teenstar.rs through defining its look and feel, curating original content, approving the layout, design, style, and tone, reaching over 1M people per month via social media.

Head of Digital Orchestrated and executed a high-impact, data-driven multi-channel marketing strategy, driving substantial ROI, pioneered best practices across data funnels, lead lifecycles, and campaign journeys, optimizing conversion rates n a daily basis and determining optimal bids, target groups, and ideal advertising moments through data analysis and A/B tests